Sinrix

Meet the agents your co-founder hands the work to.

Every brand starts with nine leads and twenty-five specialists. Ask your co-founder for the work and the right team takes it.

  • ConnieContent lead

    Everything your brand publishes in words: posts, pages, product copy and emails.

    • “Write a launch post”
    • “Rewrite the pricing page”

    • BellaBlog writer

      Long-form posts: explainers, comparisons, launch announcements.

    • WyattCopywriter

      Landing pages, pricing pages, feature sections and ad copy.

    • EmmaEmail marketer

      Emails and sequences: onboarding, re-engagement, announcements.

  • SamSearch lead

    Being found: search coverage, keyword plans, on-page work and AI answers.

    • “What should we write about?”
    • “Why aren't we ranking?”

    • OliveSEO specialist

      Which pages exist, what they seem to rank for, and what to write next.

    • AdaAI search strategist

      What assistants say about you, and what to publish so they say it right.

  • RosaResearch lead

    Finding out what is true: markets, competitors and customers.

    • “Who do we compete with?”
    • “Is this segment worth it?”

    • MarcoMarket researcher

      Who the buyers are, how many, and what they already pay.

    • ColinCompetitor analyst

      How each competitor positions itself, and how you compare.

    • UmaCustomer researcher

      Jobs, objections and the words your customers use.

  • PriyaProduct lead

    Deciding what to build and in what order.

    • “Spec this feature”
    • “What should we build first?”

    • MaxProduct manager

      A specification somebody can build from and argue with.

    • SvenSpec reviewer

      Reads a draft spec back to its writer before anyone builds.

    • RemyRoadmap planner

      Orders work into a sequence: dependencies, what can wait.

    • FayeFeedback analyst

      Turns support threads and feedback into themes with evidence.

  • EliEngineering lead

    Building and changing the product, and reviewing what comes out.

    • “Fix the signup bug”
    • “Why is this page slow?”

    • BenBackend engineer

      APIs, data access, background work and migrations.

    • FinnFrontend engineer

      Components, pages, state and accessibility.

    • IvanInfrastructure engineer

      Deployment, networking, the database, backups and cost.

    • CodyCode reviewer

      Reviews each change before anyone ships it.

  • DanaDesign lead

    How the product looks, behaves and reads.

    • “Design the onboarding”
    • “What should this error say?”

    • PiperProduct designer

      Screens and flows: layout, hierarchy, states and motion.

    • WillaUX writer

      Labels, empty states, errors, confirmations and onboarding.

  • QuinnQA lead

    Proving it works: tests, accessibility and performance.

    • “Test the release”
    • “Is this accessible?”

    • TessTest engineer

      Happy paths, edges, regressions and the failures nobody thought of.

    • AlmaAccessibility auditor

      Contrast, keyboard, focus, reflow and large text.

    • PercyPerformance analyst

      Page load, query time, memory and cost per request.

  • SadieSupport lead

    Looking after the people who use what you make.

    • “Reply to this ticket”
    • “Document the export”

    • RubySupport responder

      Answers customers accurately and kindly, in your voice.

    • DotDocumentation writer

      Guides, references and troubleshooting people can follow.

  • OllieOperations lead

    Errands in the apps your people connect: email, calendar, CRM and docs.

    • “What needs a reply?”
    • “Update the CRM”

    • IvyInbox and calendar assistant

      Sorts mail, drafts replies, finds free time and books meetings.

    • ReeseRecords keeper

      Keeps the CRM, documents, spreadsheets and boards up to date.

You talk to one co-founder. Twenty-five specialists get to work.

Name your co-founder and give it your website, and the teams start from what your pages say.

Create your brand